View in your browser       Send to a Friend

Elemental Impact

March 2015 Newsletter, Edition 41

Welcome to the Ei Newsletter
Ei 2015: A Year of Soaring! Exciting milestones and travel were the theme for early 2015. In February alone Ei celebrated its 5th birthday, the Ei Blogs surpassed a monumental bench mark and the Ei Team traveled to Charlotte for powerful meetings. Read the below newsletter to learn how Ei lives its tagline: Sustainability in ACTION!

Follow the Ei Blogs, The IMPACT and Zero Waste in ACTION, to keep current on project status and tales from the journey.     

Happy Birthday Ei! 

ATR plants Ginkgo tree in 
honor of Ei's Birthday 
On February 5, 2010 Elemental Impact incorporated as a Georgia non-profit corporation and embarked on an incredible journey. In celebration of Ei's Big FIVE Birthday, long-term Ei Supporter Affairs to Remember Caterers (ATR) planted a tree in Ei's honor!

The IMPACT Blog article, 
Ei Celebrates Five-Year Anniversaryis a snapshot of work completed, new initiatives launched, recognition received intertwined within the milestones surpassed - all in a mere five years!

With 2014 the "Year of Foundations | Evolutions," 2015 is the "Year of Soaring!" The stage is set, foundation built and team in-place for Ei's incredible journey to catapult into amazing new dimensions of impact, recognition and respect!

Ei Blogs Surpass Pageviews Milestone 
In February, the Ei Blogs - Zero Waste in ACTION and The IMPACT surpassed the monumental 250,000 pageviews landmark! The IMPACT Blog article, Ei Blogs Top 250K Combined Pageviews documents the blog's history and gives interesting statistics. 

Articles on The IMPACT chronicle Ei industry activities, summarize Ei's evolution and document Ei's work in realms other than Recycling Refinement. The ZWA Blog articles document the evolution of zero waste from concept to emerging industry standard, tell the story of zero waste pioneers and warriors who shifted paradigms in materials management, and shine light on fallacies within accepted recycling practices. 

Charlotte: A Land of Opportunities

Knights Meeting Charlotte
An Ei | EPA Grant Team converged on Charlotte in early February for a series of meetings and tours at the major sports facilities, the convention center and local schools. Ei serves as a sub-grantee under Green Blue's Sustainable Packaging Coalition Charlotte EPA Composting grant. The ZWA Blog article, Scaling Up Composting in Charlotte, NC, gives an overview of grant objectives, tasks and goal. 

A special thank you to Laurette Hall and her Mecklenburg County Government staff for hosting the successful meetings. 

The SMAT - Sustainable Materials ACTION Team - gave their support at the meetings with NatureWorks, Innovia Films, Eco-Products and NaturBag joining Ei founder Holly Elmore in Charlotte. Holly arrived a day early for Water Use | Toxicity meetings focused on Airborne Kitchen Grease, a proactive approach to a costly cooking byproduct.

The ZWA Blog article, Charlotte: A Land of Opportunitiesrecaps the powerful EPA Grant Team Charlotte visit, while the Ei FB album, Charlotte Visit: EPA Grant & Beyond, is a pictorial recap.
Green Streets Film Screening

Green Streets
group at GA Dom
Thanks to the generosity and vision of The Arthur M. Blank Family Foundation Green Streets came to Atlanta for a series of screenings, community discussions, tours and meetings. 

Ei was honored to co-present the January screening of Green Streets, a Citizen Film documentary by Sophie Constantinou - following 29 year old entrepreneur Tyrone Mullins and his friends as they turn trash into cash in the distressed San Francisco housing projects where they live.

The ZWA Blog article, Green Streets: grass roots social enterprise, gives a recap of the empowering visit and screening and provides background on the role grass roots social enterprise plays in empowering under-served populations. The Ei FB album, Green Streets Comes to Atlanta, is a pictorial overview of the monumental visit.


Source-Separated Materials Recycling Template Update

Tim Trefzer & Ima Otudor
The Georgia World Congress Center (GWCC) is the Lead Pilot Pioneer in the
 Source-Separated Materials Recycling Template (S-SMRT), the primary initiative within Ei's Recycling Refinement platform. 

In late December, the first source separated materials bales were delivered to the Atlanta Penitentiary - the S-SMRT recycling center, for re-baling into standard-sized bales. An exciting milestone in the template development!

The ZWA Blog article Remember: If it was easy, it would already be done is a S-SMRT update along with challenges and next steps.
The Ei FB album, Source-Separated Materials Recycling Template, is a pictorial recap of the template creation and work-in-progress.

ILSR Releases Updated Food Recovery Hierarchy 

Updated Food Recovery Hierarchy
Until recently the U.S. Environmental Protection Agency (EPA) Food Recovery Hierarchy was the standard for preferred food waste destination options.

As organizations like the Institute for Local Self-Reliance (ILSR) address how to redirect food waste from landfills to productive uses, the EPA Food Recovery Hierarchy is reviewed for local application. In 2014, the ILSR published an updated Hierarchy for Reducing & Recycling Food Scraps and Other Organic Discards.

The ZWA Blog article, Food Waste Recovery: build it and they will come??..., highlights the ILSR's important work including grass roots program building as a powerful force of neighborhood soil | compost advocates. 

Farewell Joel Kendrick

It is with sadness, reverence and honor that Ei bids a friend farewell. Joel Kendrick made tremendous contributions to food & beverage packaging composting options, beginning with the Starbucks NYC pilot in partnership with Global Green USA's Coalition for Resource Recovery. 

The Technological Association of the Pulp and Paper Industry's Over the Wire, In Memoriam: Joel W. Kendrick, commemorates Joel's powerful yet too short life. 

Ei Partner Program

Ei’s primary funding is from the corporate community via the Ei Partner Program. Through active participation, Ei Partners work with industry leaders on establishing sustainable business practice standards.

If you are interested in joining the close-knit Ei Partner program and ready to commit to active participation, contact Holly at 404-261-4690.

Ei is the hub of an influential network and invites YOU to join:

follow connect


Upcoming Events

2015 Welch Symposium: Plastic GYRE: Artists, Scientists and Activists Respond 
March 26 & 27, 2015 
Atlanta, GA

The Welch Foundation at Georgia State University, David J. Sencer Museum of the CDC and Plastic Pollution Coalition jointly host the 2015 Welch Symposium, The Plastic GYRE: Artists, Scientists and Activists RespondThe two-day symposium features a wide array of experts discussing the most current research, creative response, activism mobilization and industry best practices in a quest to address runaway global plastic pollution. Several events are planned including a major international art exhibition, film screenings, pop-up exhibition, press junket and a cocktail reception at the CDC Museum. 

March 31 - April 2, 2015 
Orlando, FL

GreenBlue's Sustainable Packaging Coalition SUSTPACK 2015 will serve the needs of the entire supply chain from feedstock and material suppliers, to converters and brand owners and other end users. Join all of the key stakeholders in the packaging industry to discuss, network, learn and debate the opportunities, technologies and challenges facing the industry now and in the future. 

4th Annual National Zero Waste Business Conference 
May 5 - 7, 2015  
Los Angeles, CA

Zero Waste businesses are leading the way by diverting over 90% of their waste from landfill, incineration and the environment. The Stars of Zero Waste conference will demonstrate how Zero Waste is a key part of business climate change and sustainability plans by reducing greenhouse gases and increasing operating efficiencies. Experts from a diverse range of industries will share innovative ideas, practical tools, and first-hand experience at creating value for their business through Zero Waste.

National Restaurant Association Show
May 16 - 19, 2015 
Chicago, IL

Every year there are new opportunities and new challenges in the restaurant, foodservice and hospitality industry. The NRA Show is where ideas take shape and deals get made. And every year, the Show delivers products, services, education and inspiration around the topics that matter most.


Thank you for your enthusiasm and support!



Holly D. Elmore 

Founder & CEO,
Elemental Impact

ZWA Blog