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Elemental Impact

June 2015 Newsletter, Edition 43

Welcome to the Ei Newsletter
Celebration and travel are the themes for the June newsletter! National conferences abound, a major milestone achieved, a pilot announced and dear friends recognized for their leadership. Read the below newsletter to learn how Ei lives its tagline: Sustainability in ACTION!

Follow the Ei Blogs, The IMPACT and Zero Waste in ACTION, to keep current on project status and tales from the journey.    

NEW SFCI Event Pilot - Les Dames d’Escoffier Atlanta Chapter

 Doug & LEDI Ladies
On June 15, 2015, Les Dames d’Escoffier International, Atlanta Chapter (LEDI | ATL) accepted the invitation to serve as the SFCI - Event Pilot. The first action points are to establish zero food waste practices for two of their premier events: Afternoon in the Country and Culinary Futures

LDEI is a worldwide society of women dedicated to creating a culture in the community that fosters excellence and promotes the achievement of women in culinary professions through educational and charitable activities. 

The ZWA Blog article, Afternoon in the country embarks on zero food waste journey, announces the new pilot
and gives an overview of the zero food waste first steps. 

ZWA Blog Reaches Monumental 200,000 Pageviews! 

On May 12, 2015, the ZWA Blog topped the 200,000 pageviews milestone! For a niche blog this is a tremendous achievement, catapulting the published article collection into a prominent industry resource and respected journalism. 

The ZWA Blog strong readership is grounded in Ei's powerful cyberspace network including Ei's website, Twitter, Newsletters and Facebook page.  

The ZWA Blog article, Zero Waste in ACTION Blog tops 200,000 pageviews! documents the milestone and gives a brief Blog history. 

National Zero Waste Business Conference - The Stars of Zero Waste

Business NOT as usual: fine-tuning the zero waste journey
Stephanie & Gary of USZWBC
In May, the U.S. Zero Waste Business Council (USZWBC) hosted their 4th Annual National Zero Waste Business Conference (NZWBC) in Los Angeles. Sustainability leaders traveled from across the nation to learn, share and network with the Stars of Zero Waste.

Throughout the conference, it was evident the zero waste industry evolution continues via fine-tuning of practices and standards. The progress was inspiring as conversations focused on necessary shifts in packaging, supply chain, hard-to-recycle items, and the importance of maintaining maximum value of generated materials.

The ZWA Blog article, Business NOT as usual: fine-tuning the zero waste journey, is a conference overview featuring the plenary sessions. The Ei FB album 2015 National Zero Waste Conference - "The Stars of Zero Waste" is a pictorial recap of the conference.

Zero Waste Makes Good Business Sense  

Four year NWZBC club
As the USZWBC official media partner, Ei Partners, Strategic Allies, Advisory Council Members & Pals were prominent at the conference. Ei Founder Holly Elmore moderated two panels: Source-Separation Maximizes Material Value and Zero-Waste at Multi-Tenant Properties; Powerpoints from the presentations are available on the USZWBC page

Throughout the presentations, a common theme emerged: zero waste makes good business sense. Beyond cost-savings and revenue generation, organizations enjoy a multitude of intangible benefits including honors | awards, improved employee morale, answering consumer demands and valuable marketing | public relations opportunities.

The ZWA Blog article, Zero Waste Makes Good Business Sensefeatures the conference breakout sessions along with Ei’s strong conference participation.

Elemental Impact: a business approach to sustainability

Holly at NZWBC
Photo Credit: Scott Lutocka
In conjunction with the NZWBC, ecotopiaU media interviewed a series of the Zero Waste Stars presenting at the conference, including Ei Founder Holly Elmore. 

In her thirteen-minute filmed interview, Holly covered Ei's zero waste origins, major strides at Atlanta Airport and current initiatives within the Ei Recycling Refinement platform.

The ZWA Blog article, Elemental Impact: a business approach to sustainability, gives an interview overview and provides the video link.


Affairs to Remember Caterers - 
Industry Leaders

 Stephanie Benfield at ATR lunch
Sponsored by Council member Felicia Moore, the City of Atlanta proclaimed November 11, 2014, Affairs to Remember Caterers Day in recognition of sustainability efforts, and in particular the milestone of diverting one million pounds of recoverable materials from Georgia landfills. 

ATR's Legacy Green program incorporates sustainable practices into every facet of operations. In addition to zero waste practices, ATR impacts the sustainability arena in food innovation and greening the ATR facility.

In June, Ei orchestrated an introductory lunch meeting for the ATR Team and in-coming City of Atlanta Director of Sustainability Stephanie Benfield.

The ZWA Blog article, ... and the journey began with a delicious divorce from the landfill! documents ATRs impressive journey to national sustainability leadership. 

NRA Show: fun, empowering & good for business!

Louis & Ben of Novolex at 
NRA Show booth
The 96th Annual NRA Restaurant, Hotel-Motel Show, hosted in Chicago at McCormick Place, attracted more than 63,000 total registrants from all 50 states and 100+ countries. Ei makes attending the Show a priority each year. 

Beyond the plethora of education sessions and exhibit hall explorations, the Show serves as a catalyst for scheduled and impromptu Ei meetings along with fun expeditions. 

The Impact Blog article, Annual NRA Show: fun, empowering & good for business!, gives a conference overview and recaps Holly's long-standing foodservice industry relationships. The Ei FB album, 2015 NRA Show, showcases Ei's experience at the Show.

Ei Participating in AmazonSmile!

Use this link for your Amazon shopping and .5% of eligible purchases support Ei! 

Thank you renewing Partners!

Partner  Partner

 Partner   Partner

Ei Partner Program

Ei’s primary funding is from the corporate community via the Ei Partner Program. Through active participation, Ei Partners work with industry leaders on establishing sustainable business practice standards.

If you are interested in joining the close-knit Ei Partner program and ready to commit to active participation, contact Holly at 404-261-4690.

Ei is the hub of an influential network and invites YOU to join:

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Upcoming Events

MRN | SWANA-MA Annual Conference  
June 25 - 26, 2015  
Linthicum, MD
The Maryland Recycling Network and SWANA Mid-Atlantic Chapter have put together a two day event at the Maritime Institute in Linthicum, MD where you’ll find technical sessions, exhibits, vendors, networking and social events. 

Online ZW Associate Training Course 
July 16, 23, 30 2015 
The USZWBC is offering a once a year online course. Split into three 2-hour online sessions, this course will provide students with an overview of the USZWBC Zero Waste Business Scorecard Certification System. The course will outline the history of USZWBC, the definition of Zero Waste, what are considered to be Zero Waste policies and programs, and provide a detailed explanation of the Scorecard Certification System. 

October 6 - 8, 2015 
Charlotte, NC
SPC Advance is the event for sustainability professionals across the packaging value chain to come together to collaborate, learn, engage, and ask questions about the issues that matter most for moving sustainability forward in your organization.

15th Annual Afternoon in the Country
November 8, 2015
Serenbe, GA
Atlanta Les Dames d’Escoffier International hosts its 15th Annual Afternoon in the Country. Chefs from Atlanta’s top restaurants, paired with the area’s best farms will be set up in a tasting format alongside fine wines and premium micro-brews. Other highlights include: live music, cake raffle, hayrides, children's activities and an expansive silent auction. 

Thank you for your enthusiasm and support!



Holly D. Elmore 

Founder & CEO,
Elemental Impact

ZWA Blog