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Elemental Impact

June 2012 Newsletter, Edition 26

Welcome to the Ei Newsletter
Ei and Zero Waste Zones’ Atlanta hometown was the focus of many June activities including Ei Partner visits, national writer interviews, and embarking on the Toxin-Free Environment path.  While Ei takes a national program position, it is important to honor our history and those who built the foundation for current success.  See the below newsletter for the details.
Follow the Ei Blogs, The Impact Blog and Zero Waste in ACTION Blog, to keep current on project status and tales from the journey. 

ZWZ Hosts NRA Atlanta Visit

In June the National Restaurant Association deepened its Zero Waste Zones' partnership with an Atlanta visit to meet civic | business leaders and ZWZ Participants. Chris Moyer, NRA ConSERVE program director, and Jeff Clark, NRA ConSERVE consultant, traveled to Atlanta prepared to share the NRA's ZWZ value-adds and learn how the NRA may assist the program move to the next impact level. The two-day trip was a whirlwind marathon with Ei program director Susan Montgomery coordinating the meeting series with community leaders.

The ZWA Blog post, NRA | ZWZ | Ei Partnership – Powerful!, gives an excellent recap of the ZWZ history and those who contributed to its formation.

Atlanta’s Focus on Food Waste Reduction

Renowned nature | science writer Elizabeth Royte is passionate about respectful treatment of food including waste reduction, delivering unsalable yet delicious food to the hungry population, and composting of the no longer edible residuals.  As part of her research on food waste reduction, Elizabeth visited Atlanta to learn about the diverse and innovative systems in place.

Ei hosted Elizabeth's Atlanta visit and orchestrated a series of interviews with a wide range of individuals who spearhead the City's leadership role.  It was thrilling to hear tales of how these individuals | organizations commit themselves to a cause that benefits ALL concerned, including the corporate bottom line.

The ZWA Blog post, Atlanta’s Focus on Food Waste Reduction , gives an overview of the interview series along with details on Atlanta’s leadership role in food waste reduction initiatives.  For a pictorial recap, see the Ei FB album, 06-12 Elizabeth Royte ATL Visit.

SFCI Quarterly Update Call
The summer quarterly Sustainable Food Court Initiative open update call is scheduled for Monday, July 09 2:00 p.m.  To join the call for an invigorating update, register with Susan Montgomery  to receive the call-in number and any other pertinent information.

U.S. Zero Waste Business Council First Annual Conference

The U.S. Zero Waste Business Council hosted their first annual conference in Costa Mesa, CA on June 26 & 27 with an enthusiastic crowd from across North America, including attendees from Hawaii, Toronto and each quadrant of the continental U.S.  Impressive, especially for an inaugural conference!

National industry events are the foundation for education, motivation and inspiration necessary to create an environment where zero waste practices are standard practices. Congrats to Stephanie, Gary and USZWBC Board Members for orchestrating a successful national conference!

The ZWA Blog post, USZWBC hosts first-rate conference, gives an overview of the conference impressive sessions and the Ei FB album, 06-12 USZWBC Conference, is the pictorial recap.

Atlanta Retail Biodiesel Station Opens

Atlanta residents, along with motorists traveling on the U.S. Department of Energy's I-75 Green Corridor, may now fuel vehicles with B20 and B100 biodiesel.  The Southern Alliance for Clean Energy, in partnership with Clean Energy Biofuels, christened their retail biodiesel station at a well-attended Grand Opening Ceremony on Thursday, June 21.

The biodiesel station opening is integral to the ZWZ program Atlanta zones as many of the participants contract with CEB for their spent grease collection.  When practical, ZWZ strives to keep contracted services local and close the loop in recycling systems - both are achieved with the CEB station opening.

For an overview of the grand opening ceremony, read the ZWZ Blog post, Atlanta Retail Biodiesel Station Opens.  The Ei FB album, 06-21-12 Biodiesel Retail Fueling Station Grand Opening , gives the pictorial recap.

Chuck Klass Joins Ei Advisory Council

With great honor, Ei welcomes Charles (Chuck) Kass to the Ei Advisory Board. A well-respected paper pulp expert, Chuck is an invaluable resource as Ei addresses the integrity inherent within paper foodservice ware recycling processes.

To date the Sustainable Food Court Initiative Pilots chose to embrace compostable foodservice ware products. Future pilots will directly address whether it is best to use compostable and|or recyclable products. Lively discussion is certain to ensue - Ei will look to Chuck to assist with untangling discussion points with grounded facts, many at the molecular level.

For a brief overview of Chuck’s amazing accolades and awards, see the ZWA Blog post, Chuck Klass Joins Ei Advisory Council.

Integration Key to Sustainability Success

An integrated approach to sustainability is necessary for integrity to prevail in evolved industry operating standards.  Zero waste initiatives are an important first-step and one of the lower hanging fruits within responsible business stewardship.  Material management by its nature works with tangible items that may be seen and easily quantified.

With many ZWZ Participants moving into recycling refinement, the time is NOW to move into new frontiers with Product Stewardship and Toxin-Free Environment focus areas.  The pioneers who took leadership roles necessary to arrive at the "EASY, no-brainer" testimonials for back-of-the-house food residual collection are enthusiastic to embark on journeys that move their sustainability practices into expanded dimensions.

As the focus areas mature, the weave between zero waste initiatives and other sustainable operating practices will emerge.  The definition of zero waste will expand to include energy and water reduction, elimination of toxins flowing into sewer systems to name a few. Toxins may be perceived as waste sent to water treatment plants for removal.

For initial action steps taken in the soon-to-be-launched Toxin-Free Environments focus, see the IMPACT Blog post, Integration Key to Sustainability Success .

Glass Packaging Institute Testifies on Capitol Hill
Lynn Bragg, President of the Glass Packaging Institute (GPI), offered testimony before the House Energy and Commerce Committee’s Subcommittee on Environment and the Economy in support of draft legislation that would provide manufacturers with information needed to help increase the availability of recycled materials, preserve high paying jobs, enhance global competitiveness, and increase energy efficiency. 

“All glass containers are 100% and endlessly recyclable,” noted Bragg. “A top priority for GPI and its members is to divert and recycle glass containers currently in the municipal solid waste stream rather than commit those valuable materials to perpetual, wasteful loss in landfills.”

For the complete press release, click here

Support Elemental Impact

Ei is a non-profit whose work is funded through the supporter and partnership programs.  Please consider joining the Ei family of supporters and partners so the impact of our projects may continue. 

As Ei is a 501(c)(3) tax deductible donations may be made in any amount at this link 

Upcoming Events

"Stop Wasting - Go for Zero!"
August 5-8, 2012  
Oakland, CA

Annual Conference:  The California Resource Recovery Association (CRRA, founded 1974) is California’s statewide recycling association.  It is the oldest and one of the largest non-profit recycling organizations in the United States.


Renewable and Sustainable Resources Right in Your Back Yard!
August 14 - 16, 2012
Gaylord National Resort and Convention Center National Harbor - Washington, D.C.
WASTECON brings together thousands of industry professionals for training courses, technical sessions and exhibits each year. And you won't want to miss the 50th anniversary event, taking place just minutes outside of Washington, D.C., at the gorgeous National Harbor.

Biopolymers Symposium 2012
October 15-17, 2012
San Antonio, TX

This market leading event brings together the key innovators and decision makers in the bioplastics industry to examine new technologies, market trends, and developments in applications, guidelines and waste strategies for the biopolymers industry.


Thank you for your enthusiasm and support!



Holly D. Elmore 

Founder & CEO, Elemental Impact
Director, Substainable Food Court Initiative

ZWA Blog